Thoughts on NBA TV Deals

I wanted to write a post about the Hornet’s current local TV deal–about how it has to be one of the worst in the league. Local revenue (tv, radio, etc.) is not shared so, for any team in a small market, it is imperative to business operations that a strong deal be negotiated. This year, nine (9) Hornet’s game will not be on local TV. This is more than just lost money for the team; it alienates and, frankly, pisses off local fans. To recap an away game, I don’t want to have to watch it on my tiny laptop; I want to watch it in high definition on my living room TV. (Yes, I know not all games are in high definition, so I would settle for the game simply being on TV.) It is a point which cannot be overstated enough. Slightly more TV money from either a better local deal or local revenue sharing would help the team stay out of the red. And that in turn allows for more money to be spent on players.

I went looking around for details regarding the Hornet’s current TV deal. But it’s late and I’ve been sick, so I gave up after not really finding anything right away. However, I did find a lot of information regarding other TV deals–for the NBA in general and specific teams. After the jump be ready for a bombardment of links (and probably my best 42 impression yet) which hopefully illuminates another aspect of the NBA lockout for you. Let’s do this…

-Ethan Sherwood Strauss talks about how the current TV deal David Stern signed for the NBA in 2007 might actually be costing the NBA $320 million a year. It is a very interesting read and throws some culpability on Stern for the financial mess the league is in. With Stern’s claims that the league is losing about $300 million coupled with the huge TV ratings for the past season, I bet Stern wishes this deal could be renegotiated right now.

-Here is one about how a now defunct ABA team is still earning TV money from the league. I understand that making this go away would be tricky, but a former team still making money off the NBA needs to stop. A league which is losing money needs to stop things which are bleeding cash. Like Stern’s $23 million salary. And as Matt Moore points out, a whole lot of other needless expenses too.

-This article by Tom Ziller over at SBNation tries to put the Laker’s current deal into perspective. Just think about how much of an advantage that money gives the Lakers over a team like the Hornets. I’m not saying that teams should be getting the same amount of money, but the playing field needs to be leveled out some.

-J.A. Sherman compares the two extremes of local revenue–the Lakers and Nets–and shows just how great an advantage the Lakers possess.

-Here is an older post from our friend Joe Gerrity over at Hornets247 about the problems with the Hornets local TV deal. Keep in mind that some of the issues have been straightened out. But it gives you an idea of just how bad it is.

-Moving over to the NFL for a few moments, check out some of the details from the NFL’s new revenue sharing model.

-This is also slightly older, but here is an article on what the NFL would be like without revenue sharing. The first comment sounds an awful lot like current NBA landscape. It hammers home the point that revenue sharing is vitally important to a league which wants parity.

Let us know what you think about the above links below and don’t forget to follow me on twitter @nolajake.

Thanks to my friend Nick Allen for the song I’m going to leave you with today…

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Tags: David Stern Los Angeles Lakers NBA Lockout New Orleans Hornets

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